Television and the Public Interest: Vulnerable Values in Western European Broadcasting
Until recent years, most European countries had an established broadcasting order based on public service principles. In the last decade this has been shattered by a combination of new technologies, changed political and social conditions, and economic pressures on public service institutions. With the emergence of mixed television economies - part still public, part private - modern broadcasting policy faces a number of challenges: how to regulate the growing commercial sector; the position and funding of public service television; and finding appropriate forms of public accountability in the changed media environment.
Television and the Public Interest examines these challenges and how they are being addressed in Western European media systems. The authors' aim throughout is to identify the basic values that European policymakers, politicians, broadcasters and civic groups of all kinds regard as vulnerable in the new conditions and are striving to protect from market pressures. Detailed accounts are provided of how such concerns have arisen in eight individual European nations. Problems of defending such values as quality, diversity and cultural identity through regulation are realistically assessed. In particular, new ideas are offered on the role of public service televison.
This broad-ranging book includes a wealth of information on the broadcasting policy issues and practice in Western European nations. It offers a major appraisal of the values enshrined in such policy, how they are protected institutionally in different systems, and how such systems are coping with the challenges of the new media landscape.
List Price: $ 125.00
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